Reverend Jesse Jackson, a civil rights era icon and former District of Columbia senator, passed away on February 17 th during Black History Month. Jesse Jackson’s life is a prolific example of the essence of fighting the good fight and faithfully succeeding in doing so. Jackson became a major influence during the civil rights era when he joined Martin Luther King Jr’s Southern Christian Leadership Conference (SCLC) in the early 1960s. He marched right alongside other civil rights leaders utilizing the non-violent approach to achieve justice and racial equality for all. The idea of boycotting businesses as a way to cause effect began with Jesse Jackson. In our modern times, equal opportunities exist for black individuals and other people of color but this was not always the case. During this decade, Jesse encouraged others to boycott white owned businesses to aid them in understanding the importance of hiring black people. Civil rights founding father, MLK Jr. had his ...